Evergage Enhances Leadership Team with Andy Zimmerman as Chief Marketing Officer, Arthur Sweetser as Executive Vice President, Chief Customer Officer
Boston (PRWEB) July 09, 2014
Evergage, the market-leading provider of real-time internet personalization, now announced which Andy Zimmerman has been called Chief Marketing Officer (CMO) plus Arthur Sweetser has been called Executive Vice President (EVP), Chief Customer Officer (CCO). After 210 percent straight quarter-over-quarter revenue development because the release of its platform 1 year ago, Zimmerman plus Sweetser might assist further the Evergage mission to result in the technologies, expertise plus company value of automated, personal advertising accessible to all marketers. Both professionals can report to Karl Wirth, Evergage’s Chief Executive Officer.
“Andy Zimmerman is a software industry leader whom has consistently delivered sturdy revenue development inside his advertising, sales plus company development roles,” mentioned Wirth. “Given his demonstrated achievement, you are happy to acceptance him to Evergage because CMO because you continue to build plus scale the advertising machine plus partner system.
“Andy might function carefully with Arthur Sweetser whom usually today lead the customer achievement initiatives, assisting customers maximize their advertising investments by optimizing website conversions, and also overseeing the enterprise sales efforts,” continued Wirth. “As we continue to gain momentum in heavier consumers like Wayfair, Publishers Clearing Home plus Palms Casino Resort, you believe this fresh organizational structure usually allow you to better help the company’s future development. I’m lookin forward to using the extended leadership team because you continue to execute about the approach plus expand the share of the marketplace for real-time internet personalization.”
Zimmerman brings to Evergage proven expertise assisting cloud-based software businesses launch treatments, drive need, boost sales productivity, plus develop revenue-generating partner programs. Previously, he was CMO at Brainshark following stints because VP of Product Marketing plus VP of Company Development. Before Brainshark, Zimmerman served inside senior sales plus advertising roles with businesses including Theikos, Virtusa, edocs plus Kenan Systems. He holds a bachelor of arts degree from Brown University along with a master’s inside company management within the Kellogg School of Management at Northwestern University.
Sweetser joined Evergage inside August of 2013 because CMO, where he has assisted the business achieve great performance milestones plus prominent customer wins inside ecommerce, travel, financial, advertising, content plus technologies. A growth-driven company leader with a track record of scaling multi-million dollar digital advertising businesses, Sweetser has additionally aided past companies – including 89 Degrees, e-Dialog plus S&H Greenpoints – effectively target, win, help plus grow new customer engagements. He additionally led e-Dialog’s Expert Services group plus helped the e-mail service provider grow from $ 7 million to $ 90 million inside simply 4 years. Sweetser holds a bachelor’s of research degree from Babson College.
The Evergage platform delivers real-time internet personalization to over 120 million internet visitors, optimizing website conversions plus customer achievement for over 110 companies, including Experian, Gardener’s Provide Company, Millward Brown Digital, Palms Casino Resort plus Publishers Clearing Home. Evergage’s solutions empower marketers plus customer achievement groups with real-time dynamic content plus inline messaging attributes, behavioral analytics plus segmentation, plus integrations with different top CRM plus SaaS services. Founded inside 2010 because Apptegic, Evergage is a 2014 MITX What’s Next Award winner, a NEVY Award finalist along with a Red Herring Top 220 North American firm. Evergage has offices inside Boston, San Diego plus Atlanta. For more info, see http://evergage.com or contact the business at sales(at)evergage(dot)com or 1-888-310-0589.